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And continuing from my miscellaneous articles picked up during the vacation..
I read the September issue of PC Today magazine and it had some mobile telecoms stats from America. The Nielsen Company reports that the American cellphone penetration rate per capita is now 85% (still lagging almost all industrialized countries where leading countries like Hong Kong, Taiwan, Italy and Israel have per capita rates of 135%-140%). But the PC Today article gave good comparisons of how other technologies fare in America. DVD players are nearly as prevalent with 84% penetration rate per capita. PCs are only at 80%, digital cameras at 69% and MP3 players only at 40%. Hopefully this helps wake up those who might still be asleep in America about the 7th of the Mass Media - the world's most prevalent technology is the cellphone.
There was another stat in the issue as well. The USA National Center for Health Statistics reported that 15.8% of American households has already cut the cord and have no fixed landlines, but use only cellphones for their telecoms needs. Again, this may seem like a big number (almost one in six homes in America) but of course, this also lags the leading countries quite massively. Finland has already passed the half-point with more homes relying only on cellphones than those that have a fixed landline.
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